
DIY writing doesn't have to be so painful.
60-Minute Content Writing Coaching for Solopreneurs & Small Businesses
Expert guidance. Custom tips. Peace of mind.
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"Is my DIY content helping my business ... or hurting it?"
If you're like most small businesses, you probably write your own website content and blog posts.
And you probably ask yourself the same questions every time you write:
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Is my content interesting ... or boring?
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Does it really speak to my audience?
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Are there stronger words I could (or should) be using?
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What overall impression does my content give to others?
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Should I change the way I write my blog posts, About page, entire website etc.?
You. Just. Don't. Know.
"I want great content ... but I can't afford to hire a writer."
I CAN LOOK AT YOUR CONTENT
... AND GET YOU ON THE RIGHT TRACK
Hi - I'm Lindsey McCaffrey: Writer, Editor and Content Strategist.
For 20 years, I have written and edited strategic content for organizations of all sizes across Canada and the U.S.
Today, I work mainly with mid-sized and larger organizations.
But for summer 2020, I am offering my consulting strategy services to solopreneurs who do their own content writing.
Why?
1. Like you, I have had to pivot my services during the pandemic ... which means I've opened up my client base temporarily to include smaller businesses.
2. As a solopreneur myself, I know firsthand the challenges, frustrations and concerns associated with being responsible for every single aspect of your business.
3. Based on experience, I know 60 minutes of 1-on-1 expert insight is all that some people need to make significant, strategic improvements to their content.

BEGIN EASILY IMPROVING YOUR ONLINE CONTENT
In just one hour, my 1-on-1 content writing consulting services will help you:
- Understand where your website content and blog posts are working -
- Identify where your online content writing could use improvement -
- Achieve peace of mind - by steering you in the right direction

In our 1-hour session, I will show you how to improve your written content from a strategic lens, including:
ADAPTING specific pieces of content so your writing speaks clearly and powerfully to your audience
Your
Website
Your
About Page
ORGANIZING your messaging so it compels your target customers to read ... and continue reading
Your
Products & Services Pages
DEMONSTRATING you truly understand and can also solve your clients' pain points
Your
Blog
HIGHLIGHTING the key features that set your business apart from (and above) the rest
Let's work together!
Here's how to get started in 3 simple steps:
Let's improve your writing - together!
Just follow these 3 simple steps to get started:
Secure Your Spot

Tell me about yourself

Send me the content you want help with

OUR TEAM
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OPENING HOURS
MONDAY - FRIDAY 11:00 - 18:30 SATURDAY 11:00 - 17:00
SUNDAY 12:30 - 16:30
